Facebook UAE Users Statistics 2016

Advertising Revolution this Ramadan through Pop Art

As digital literacy in the MENA region goes up, the internet has emerged as an increasingly popular source for entertainment, research and socializing, particularly during Ramadan when people have significant free time on their hands. But MENA marketers and advertisers have yet to catch up with user behavior. The vast[…]

Digital Marketing Trends to watch out in 2016

Our look at the latest trends in digital media and technology and how they will impact digital marketing this year In a recent digital conference in Dubai, Google executives stated that a human eye sees a marketing communication every 19 secs. The digital space is also flooded with ads on[…]

Get the Google AdWords average conversion rates by industry

As a company managing its own Google ads account or as an agency, the usual practice of optimization is to refer to one’s own past performance. Your primary source of insight is probably your own historical data and as long as your conversion rates are trending upwards, you think you[…]

Facebook Marketing

Facebook Marketing: How To Do Targeted Advertising On Facebook

The next wave of digital marketing is swiftly tilting towards Facebook Marketing for businesses in the UAE. As the cost per click(CTR) and conversions cost in Google Adwords takes up a sizeable chunk of the online marketing budgets, companies are finding better targeting mechanisms using Facebook Ads and a better[…]

Google Partners in Dubai

We’re now an official certified Google Partner!

We are very pleased at Vekaya to announce, we are now officially recognised as a certified Google Partner. Our clients campaigns performance index reached all requirements which needs to get Google Partners badge. That means better clients, more leads and greater opportunities. Vekaya, is a Dubai based Digital Marketing Agency,[…]